Pixboom. Catapult culture.
See Beyond
From dramas to documentaries, social posts to sci-fi epics — Pixboom is pioneering cameras that are fun and freeing to use. Utlising AI technology they are enabling a revolution in high speed image capture. Opening up the creative possibilities of the unseen for everyone. We gave them a strategic framework based on the idea that their technology will ‘Catapult Culture’ forward.
See Beyond
From dramas to documentaries, social posts to sci-fi epics — Pixboom is pioneering cameras that are fun and freeing to use. Utlising AI technology they are enabling a revolution in high speed image capture. Opening up the creative possibilities of the unseen for everyone. We gave them a strategic framework based on the idea that their technology will ‘Catapult Culture’ forward.
Disciplines
Strategy
Naming
Visual Identity
Verbal Identity
Motion
Disciplines
Strategy
Naming
Visual Identity
Verbal Identity
Motion
Keeping it fun
Pixboom believes that filmmaking should, at its heart, be a joyful experience. We developed a tone of voice that captures that sense of fun and playfulness in the messaging. To balance this energy, we paired it with an identity rooted in their engineering spirit — a technically robust type system, dramatic art direction, and a dynamic logo whose “P” reflects the fluid camera movement Pixboom enables.
Keeping it fun
Pixboom believes that filmmaking should, at its heart, be a joyful experience. We developed a tone of voice that captures that sense of fun and playfulness in the messaging. To balance this energy, we paired it with an identity rooted in their engineering spirit — a technically robust type system, dramatic art direction, and a dynamic logo whose “P” reflects the fluid camera movement Pixboom enables.
Team
TRUE ARROW
Lou Hisbergue
Louie Zeegen
Stephen Ong
Tim Williams
PIXBOOM
Dr. Huang
Dr. Young Hu
Erin Li
Jing Qi
Wong Haoyuan
Team
TRUE ARROW
Lou Hisbergue
Louie Zeegen
Stephen Ong
Tim Williams
PIXBOOM
Dr. Huang
Dr. Young Hu
Erin Li
Jing Qi
Wong Haoyuan
Keeping it fun
Pixboom believes that filmmaking should, at its heart, be a joyful experience. We developed a tone of voice that captures that sense of fun and playfulness in the messaging. To balance this energy, we paired it with an identity rooted in their engineering spirit — a technically robust type system, dramatic art direction, and a dynamic logo whose “P” reflects the fluid camera movement Pixboom enables.
Keeping it fun
Pixboom believes that filmmaking should, at its heart, be a joyful experience. We developed a tone of voice that captures that sense of fun and playfulness in the messaging. To balance this energy, we paired it with an identity rooted in their engineering spirit — a technically robust type system, dramatic art direction, and a dynamic logo whose “P” reflects the fluid camera movement Pixboom enables.
Team
TRUE ARROW
Lou Hisbergue
Louie Zeegen
Stephen Ong
Tim Williams
PIXBOOM
Dr. Huang
Dr. Young Hu
Erin Li
Jing Qi
Wong Haoyuan
Team
TRUE ARROW
Lou Hisbergue
Louie Zeegen
Stephen Ong
Tim Williams
PIXBOOM
Dr. Huang
Dr. Young Hu
Erin Li
Jing Qi
Wong Haoyuan
“I highly recommend Tim and his team for anyone seeking top-notch design and copywriting services. Their work has significantly enhanced our brand's presence and impact. Their ability to understand our needs and deliver beyond expectations has been invaluable.”
Jing Qi
CMO, Pixboom
“I highly recommend Tim and his team for anyone seeking top-notch design and copywriting services. Their work has significantly enhanced our brand's presence and impact. Their ability to understand our needs and deliver beyond expectations has been invaluable.”
Jing Qi
CMO, Pixboom
“I highly recommend Tim and his team for anyone seeking top-notch design and copywriting services. Their work has significantly enhanced our brand's presence and impact. Their ability to understand our needs and deliver beyond expectations has been invaluable.”
Jing Qi
CMO, Pixboom
“I highly recommend Tim and his team for anyone seeking top-notch design and copywriting services. Their work has significantly enhanced our brand's presence and impact. Their ability to understand our needs and deliver beyond expectations has been invaluable.”
Jing Qi
CMO, Pixboom
See Beyond
From dramas to documentaries, social posts to sci-fi epics — Pixboom is pioneering cameras that are fun and freeing to use. Utlising AI technology they are enabling a revolution in high speed image capture. Opening up the creative possibilities of the unseen for everyone. We gave them a strategic framework based on the idea that their technology will ‘Catapult Culture’ forward.
See Beyond
From dramas to documentaries, social posts to sci-fi epics — Pixboom is pioneering cameras that are fun and freeing to use. Utlising AI technology they are enabling a revolution in high speed image capture. Opening up the creative possibilities of the unseen for everyone. We gave them a strategic framework based on the idea that their technology will ‘Catapult Culture’ forward.
Disciplines
Strategy
Naming
Visual Identity
Verbal Identity
Motion
Disciplines
Strategy
Naming
Visual Identity
Verbal Identity
Motion
